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The Company & the Team

Welcome to Futura.

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THE PRESENTATION VIDEO
Our mission is to uncover the essence.
To create an in-depth relationship with the brand, measured in loyalty.
We are responsible to society and the balance sheets of our clients.
WHY

We recognise

We believe that each individual or brand carries within itself the potential that expresses the meaning of their existence! Our task is to recognise it and develop it into something extraordinary.

We are convinced that in an interconnected world, only the brands that place the customer at the centre of their activities can be influential.

HOW

We connect

We connect the systematic and analytical thinking with imagination.

By mapping the entire customer journey, we organise the abundance of multichannel interactions into an orchestrated and individualised user experience.

WHAT

We lead

We mediate and advise on the relationship between the brand and the customer.

We help with understanding who are your users, where they are, where they are going, and why. Using key channels and platforms, we can skilfully engage them into a dialogue with the brand and take them to an uninterrupted journey through the digital and the physical world.

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The Team

The Management
  • 1Care for Employees
  • 2Vision and development strategy
  • 3Commercial management
  • 4Financial responsibility
  • 5Strategy consulting

Futura is its people and our successes are the product of teamwork. That is why the management cultivates interpersonal relationships. With our experience and example, we make sure that the work is performed with a clear objective and ambition, to exceed expectations and to not suffer mediocrity. We care for long-term development and are aware that we must always keep a step ahead of others. With our vision we are the right business partner for companies who want to place the customer at the centre of their operation. Companies who want to understand customer needs and connect with them using authentic, relevant, and inspiring communication with measurable effects.

Marko Vičič
Marko Vičič
Founding partner
Vital Verlič
Vital Verlič
Founding partner
Mija Gačnik Krpič
Mija Gačnik Krpič
Chief Executive Officer
Marjana Robavs
Marjana Robavs
Media Director & Partner
Strategic Development
  • 1Defining business oportunities
  • 2Brand positioning
  • 3Omni-channel strategy
  • 4Integrated communication strategy
  • 5Brand development planning
  • 6Product and service innovations
  • 7Entering new markets and launching brands
  • 8Customer segmentation and persona creation
  • 9Data strategies and business intelligence

Our strategies will help you find relevant insights into the market, competition, and customers, as well as to simplify the complexity of modern marketing. By giving meaning to data, planning the customer journey, functional integration and innovative use of the digital environment, we identify new business opportunities that create added value for the company as well as your customers.

Gregor Firbas
Gregor Firbas
Chief Transformation Officer
Vital Verlič
Vital Verlič
Founding partner
Maša Crnkovič
Maša Crnkovič
Head of Analytics and User Experience
Mija Gačnik Krpič
Mija Gačnik Krpič
Managing director
Client Development
  • 1Strategic consulting
  • 2Planning and strategy implementation
  • 3Marketing investment
  • 4Management and optimisation
  • 5Work process simplification
  • 6Increasing work efficiency

Client development and management represents an intense relationship between the client and the team led by the client’s liaison. At Futura, we believe in long-term partnerships, which is why we carefully select the team that will guide the client through the set marketing activities. The relationship is based on trust and mutual respect. A crucial part of our work is the establishment of a “platform” that standardises and simplifies the operative implementation of activities, enables prompt adjustment and measurement of their effects, and supports the client’s marketing team.

Dragana Josipović
Dragana Josipović
Strategist & Account Director
Urška Nučič
Urška Nučič
Account Director
Alenka Pulec Jurjevčič
Alenka Pulec Jurjevčič
Account Director
Anuša Žagar
Anuša Žagar
Strategist & Account Director
Creative
  • 1Creative design
  • 2Branding
  • 3Graphic design
  • 4Packaging design
  • 5Copywriting & storytelling

In each interaction with the customer, brands create a certain experience. Our most empathic creative department is in charge of the positive experience in brand communication, which creates stories based on relevant insights and connects the customers to the brand. We would gladly undertake the challenge of designing and implementing online, offline, and integrated campaigns for you.

Žare Kerin
Žare Kerin
Creative Director
Zoran Gabrijan
Zoran Gabrijan
Partner & Creative Director
Robert Križmančič
Robert Križmančič
Head of Creative & Art Director
Boštjan Napotnik
Boštjan Napotnik
Creative Director
Maruša Koželj
Art Director Art & Illustrator
Vesna Žnidaršič
Graphic and Digital Content Designer
Uroš Stražišar
Art Director
Marko Piškur
Graphic Designer
Iztok Perko
Graphic Designer
Matjaž Lužar
Graphic Designer
Graphic Designer
Naja Puhan
Graphic Designer
Jure Pogačnik
Multimedia and 3D Designer
Luka Štuhec
Multimedia Designer
UX & Digital
  • 1User experience design
  • 2User interface design
  • 3Digital services innovation
  • 4Digital ecosystem planning
  • 5User journey mapping
  • 6Usability testing
  • 7Web analytics

Modern marketing is too complex for isolated digital solutions. Our digital team will help you plan, design, and develop digital solutions that form an integrated ecosystem of services and support the customer journeys. However, no website, regardless of the beauty of design, is worth much if it is not effective, which is why we convert the user data into an amazing user experience and that experience into operating results.

Žiga Pavlin
Žiga Pavlin
Head of Web Development
Goran Lang
Goran Lang
Creative Strategist
Aleksandra Švigelj
Aleksandra Švigelj
Head of Design & Production
Patricija Perše
Patricija Perše
Digital Art Director
Eva Stopar
Marketing content creator
Jan Dolinar
Programmer
Nejc Jančar
Assistant Project Manager
Teja Zajc Kuzmin
Project Coordinator
Blaž Zorčič
UX/UI designer
Gregor Čič
Assistant project manager
Content Marketing & PR
  • 1Content marketing strategy
  • 2Public relations strategy
  • 3Pr activities implementation
  • 4Content preparation and social network management
  • 5Cooperation with influencers
  • 6Digital copywriting
  • 7Email marketing
  • 8Content monitoring and creation in real time

Clear and attractive content is crucial for the perception and success of your brand. For our clients, the content team creates content adjusted for individual communication channels and target groups. Using experiences reaching from strategic public relationship planning to social network management we can comprehensively plan and prepare the content that will maintain the relationship with your customers.

Branka Bizjak Zabukovec
Branka Bizjak Zabukovec
Head of Content Marketing
Jože Gerečnik
Jože Gerečnik
Creative Content Creator
Robert Bohinec
Robert Bohinec
Creative Director
Nino Bavčar
Nino Bavčar
Creative Content Creator
Ninna Adelyn Kaplar
Junior Web Content Creator
Tina Križaj
Content Creator
Lidija Petek
Public Relations Expert
Satin Papež
Web Content Creator
Ema Zdešar
Junior Web Content Creator
Media Buying
  • 1Cross-channel strategy and media planning
  • 2Performance marketing
  • 3Search engine marketing
  • 4Ad services and ad technology
  • 5Customer segmentation and targeting
  • 6Data analysis and visualisation 
  • 7 Live dashboards

Media strategy and buying include paid, earned, and owned channels. We ensure a holistic approach with the only integrated media department in Slovenia, which plans, buys, and manages digital and classic media channels all in one place. At the same time, we conduct live monitoring of the effectiveness of the market activities and continually optimise media buying.

Marjana Robavs
Marjana Robavs
Media Director
Alenka Kanduč
Alenka Kanduč
Media Strategist
Maja Maroša
Maja Maroša
Media Strategist
Darja Mravinec
Digital Marketing Strategist
Ana Peljhan
Media Strategist
Leja Kolenc
Digital media strategist
Julija Kancler
Digital marketing assistant
Barbara Tomc
Strategic Digital Media Consultant
Production
  • 1Project management
  • 2Production
  • 3Event organisation
  • 4Quality assurance
  • 5Resource management
  • 6Capacity and growth planning
  • 7Photography, illustrations, animation, films

The production team takes over the design from the strategic and creative team and transfers it into the final products – content, visual messages, experiences – all according to your tactical business needs.

Peter Dobovičnik
Peter Dobovičnik
Head of Business Development
Jure Novak
Jure Novak
Development Project Manager
Ana Ribar
Ana Ribar
Social Media Consultant and Project Manager
Izadora Verlič
International Project Management Advisor
Ajda Cedilnik
Project Coordinator
Dominika Koprivc
Project Coordinator
Administration
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Veronika Štupar
Head of Accounting
Andreja Skok
Office Manager
Marjan Božič
Head of IT

The origins of the agency for a connected world


The beginning of our agency dates to the time when Marko Vičič and Vital Verlič - and the third founding partner Igor Arih - were colleagues at the Faculty of Architecture. They were both intrigued by design and communication, which is why they created the Futura agency in 1986.

At first, Futura was known as a design studio, and later on seriously entered advertising, media buying, and digital development.

Today we are the only fully integrated marketing agency in Slovenia. We don’t separate the digital and physical world, but intertwine them. Under our roof, we connect strategists, creatives, designers, content creators, user experience planners, web developers, and analysts.

From the very beginning we were led by the desire to create a message with a good measure of freshness and humour that would address the intelligence of an individual. One of our specialities is undoubtedly the extraordinary team spirit that permeates our offices and manifests itself in our works.

We create success stories along with leading domestic and foreign companies in the areas of FMCG, insurance, telecommunications, banking, the automotive industry, B2B, and others. To this day we have been the Slovenian agency of the year ten times, and won the Golden Drum award three times. Our numerous Effie awards are proof that the ideas we create are not an end to themselves, but can be used to efficiently solve the challenges of our customers in a time of modern technologies.

The most awarded agency in Slovenia

The most awarded agency in Slovenia
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Work with the best team!
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